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The 5 Minute Guide to Shine on the Web with the new Wednesday, October 2, 13
Slideshare on how to use new Scoop.it changes to your advantage, or to introduce you to the platorm.
If you like this scoop, please consider a thumbs up or share.
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Discover Scoop.it a new curation platform. With Scoop.it, be the curator of your favorite topic.
Check this quick intro to Scoop.it.
Our guide to the awesome world of SEO - simply put we say "Make Good Stuff!" For more information about Climbing Trees, visit www.climbingtrees.com or call 0...
Cute little video that explains SEO basics like title tags and the importance of good content.
It's easy to get lost in the technicalities of SEO. So it's refreshing to see this cute little video which lays out the basics of SEO very simply. It's well worth a watch.
The core message in this video is to 'Make Good Stuff'. Now that may seem obvious but many people lose sight of this as they try to optimise or over-optimise their sites for search engine ranking. So instead of getting sidetracked by the latest on-site tricks and ingenious link-building techniques it would be wise for most website owners to concentrate first on making their website good.
This reminds me of the old marketing maxim 'keep it simple, stupid' or KISS. It doesn't take a genius to work out that a good, valuable website should be the basis of your campaign. If this is achieved all else will follow.
If a website is good, useful, informative or inspirational, more people will visit it, more people will link to it, more people will share it with their friends, so even more people will visit. This will all help improve search engine rankings.
Yes, you still need to optimise your title tags, text and images. Yes, you still need to promote the site. But if you concentrate on making the website 'good' in the first place, your efforts will be rewarded many times over in the long run.
So remember to 'keep it simple' and 'make good stuff'.
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For more information on SEO visit this page.
Great conversations with Guillaume Decugis, Mark Schaefer, Phil Buckley, Mark Traphagen & others last week convince me there's a Curatti in our future.
Conclusions from three pros on CONTENT CURATION:
- "The best content on your websites is THEIRS not YOURS. - Internet marketing moves to 90% curation, 10% creation. - There will be content & User Generated Content (UGC) “Shocks”. - Websites who tell, share & curate the best stories win. - Websites who value & gamify UGC will attract great storytellers. - The Curatti.com multi-author, multi-thread content marketing model works."
In my opinion, there is tremendous value in bringing together relevant and useful content for your audience and trying to make it easier to use.
Search suggestions and completions from the top providers on the internet. Easy to use, fast and efficient. Hit the right arrow to change engines, and use your arrow keys to search without all the typing.
COMMONLY SEARCHED PHRASES from multiple search engines, courtesy of Soolve.
Richard Baxter is the CEO and founder of SEOgadget, a creative agency specialising in Technical SEO, Conversion Rate Optimisation, Content Creation and Link Building in competitive ...
Learn how to hype target appropriately and find tools to help.
==> "Hypertargeting is the new SEO."
The Scoop.it platform has been a perpetual work in progress for over two years. During that period, we’ve had lots of exciting accomplishments and releases, and it’s no secret that some features have remained hidden in the shadows.
Learn how to use Scoop.it to showcase your personal portfolio.
On September 26, Google told participants at its 15th anniversary event it had a new algorithm impacting more than 90 percent of searches worldwide. They c
What still matters in GOOGLE SEARCH, after the dust clears?
- Mobile SEO - Structured Data Markup - Google+ - Links - Keyword Optimization & Content Creation
Click to learn more and how your business can take advantage of it.
TweetI’m a long time fan and supporter of Scoop.it and quite honestly I think it’s the best content curation platform available on the web today.
Scoop.it, the leading social curation publishing platform for individuals and businesses, released significant updates to their Web application today with ne...
New update combines the relevance of search and the discovery of social media on one platform.
What makes content social? It takes both social + content networks. Social networks likes of Facebook/Twitter are well understood. Content Networks not so much.
This post talks about both social and niche content networks. Scoopit is both a social network and a content network for all types. This puts it in competition with sites like Stumbleupon, Digg, Reddit or Prismatic.
Interesting list of the advantages of content networks, and descriptions of them
infographie claire : 6 types de supports de contenus
For any topic, the RSS feed is:
If your topic name has multiple words, use hyphens between them. For example, the feed for my most popular topic is:
I will be checking this out.
Found A Cool Use for Scoop.it's new Newsletter feature. It is easy to create a content landing page and host it free with Google Drive. Here's How...1. Create a newsletter using the Manage > Create A Newsletter
2. Download as a Zip file. Open the Zip file.
3. Upload the HTML file to your Google drive into a public folder.
4. Click on the HTML file. A window pops up, click on OPEN in lower right corner.
5. Click on preview. Copy the URL that appears in the browser window:
https://googledrive.com/host/0B0eG3a8zValDQjl6aldwQlJMNDg/email%203.html Next figuring out how to add a Call To Action and subscription code. BTW, Unbounce charges $700 a year to host landing pages :).
Also works on DropBox. The Free AlternativeThe interesting question is could you create a web marketing business with NO money for websites or blogs? Yes is the answer to that question. By using free tools such as Google Drive, Scoop.it and Blogger or WordPress you could create a business without paying anything to web development. You might find that business is limited in scale, but so what. Your cost is limited to your sweat equity to create a revenue stream and THEN buy the website improvements you need to go to the next level. I just build a MagentoGo store (Story of Cancer Store: http://storyofcancer.gostorego.com/ ) and the same thing is ALMOST true for Ecom.
Between Storify, Volusion and Magento you can create a store for sweat equity + $500 (give or take). My little store has already made $130 inside of its first month so well on its way to paying for its serving costs. The ultimate lesson of crowdfunding and crowdsourcing is DO NOTHING until it is worth the investment to do so :).
Figuring out how to hone your Suggestions to identify the most relevant takes trial and error. It probably also depends on whether you had other regular sources of links, like RSS feeds or trusted social media contacts.
If you just put in keywords and select all the sources offered, you will probably be overwhelmed with PR releases and irrelevant Twitter conversations. You may become discouraged that you always have 100 items to review. Further, many of those are useless.
Initially, because I am interested in business content, I deleted Google News. To make Twitter useful, I tried Twitter lists of experts. I focused on blogs, but found I was duplicating references I had already seen in my RSS feed reader.
Then I realized that what I really wanted from Scoop.it was the community. For now in my Suggestions, I have eliminated all sources except Scoop.it members. This provides higher quality content to review and enables me to Like and Scoop what others have curated, building on their expertise. And it boosts my topic Scoop.it scores.
How do you configure your Suggestion Sources?
Scoop.it now has added Google+ Company pages and Google+ authorship for Scoop.it profiles. Read all about how both work.
If you like this scoop, would you consider a thumbs up or share?
It is getting harder to correctly rank in search engine because Google keeps changing the goal-posts, and now they have released the Google Hummingbird update the search engine is supposed to evolve of its own accord.
Nice before and after for SEO TECHNIQUES, in an infographic.
When you’re passionate about something, can the Facebook timeline be a good representation of your digital self?
The curation platform SCOOP.IT announced their new Facebook Timeline integration. "By turning it on (it’s optional of course), your Facebook Timeline will be automatically updated in real time whenever you curate new content."
It's the backbone, the nerve centre, as well as the driving force when it comes to the online world.
How Scoop.it can build your community and add authority to links you scoop from your own website, as well as build your online reputation.
It has worked for me.
Linkedin allows you to list and describe projects, and to create hyperlinks to them. Why not add your Scoop.it Digests as individual projects and link to them directly?
Notice above that I also added the RSS feed for each, in case people wish to follow them that way.
Several studies have shown that small and mid-size businesses massively use social media as a digital marketing tactic. But at Scoop.it we wanted to take it a step further: how do small and mid-sized businesses use social media?
Now create and share updates with followers of your Linkedin Company Page using Scoop.it.
The Scoop.it platform has been a perpetual work in progress two years now. During that period, we’ve had lots of exciting accomplishments and releases, and it’s no secret that some features have remained hidden in the shadows.
Learn how to customize sources of suggestions by website feed, keyword, or twitter user.
by Nik Peachy
"Scoop.it is a great platform for curating web based content and collecting together your own portfolio or reading lists to share with the world. One of my major problems though with Scoop.it, used to be finding the articles and links I had saved and searching for useful articles on other Scoop.it."My Scoop.it sites
Learning technology newsTools for learnersCommercial software and apps for learningMy portfolio
"I'm happy to say that Scoop.it have solved this problem and added a 'Filter' feature to help users search the sites. You can watch this tutorial and see how it works."
Peachy offers his own useful video tutorial on searching Scoop.it.
Do you Scoop.it? Do you use Scoop.it and other forms of content curation? Do you see quality inbound traffic from it? Feel free to share any of Scoop.it tips or leave a comment below.
You can edit your tags, or even add them, after you post your Scoop.
Wondering how content curation fits into your marketing mix? Check out these tips and tools to help you curate wisely.
The curation tips very useful on Scoop.it are:
1. Find a few trusted sources as your main sources (It is easy with Scoop.it to get overwhelmed by unread but related materials.)2. Use keyword phrases, not single keywords to import comment. (I have found that quoting those phrases also helps to target.)3. Monitor others relevant digests/boards (After a while, you get to know who is collecting good stuff, and they become great sources.)4. Use the bookmarklet (Makes scooping fast, but check the board/digest you are scooping to)5. Add comment and story-telling to make it interesting.(I collect mostly tips, but will try to add more story telling to my comments.)
In addition to promoting individual posts using the Scoop.it Share options, you can and should promote your topic digest (I keep wanting to call these Boards, a la Pinterest) generally.
I just added a list of my topics to my email signature, as you can see in the screenshot above. I also created an excel sheet listing my topics. Across the topic I entered the social media networks on which I am active: Google+, Inbound Marketing, BX Business Week, BizSugar, Twitter, Delicious, Stumbleupon, Linkedin and Facebook. Plus a few Google + communities.
I'm choosing two topics a week. On a given day, I copy the explanatory material at the top of my topic digest and also the direct URL to the topic into Notepad. Then I go to each of the networks, add the link, and customize the brief explanation for it. I do say that I am "gathering posts, or "curating" because few business people understand that term in this context.
Several people in different networks have commented that these were useful links. They had never seen the format before.
I will probably repost the links to the topic digests every 3 months, just to keep my networks aware of my activities here.
How about you? Do you promote your topic digests?
Before you choose a topic on Scoop.it, check to see the Digests/Boards that people might already be creating on it.
After looking and skimming some, you may want to focus your topic more narrowly.